VISION.
We provide Great Tools that Make a Difference, Without Compromise.
GREAT TOOLS. Establishes the framework of what types of products we offer (tools) but is not limiting
(a tool box can be a tool if it is designed to enhance our customers’ productivity). "Great" denotes our
continuing efforts of excellence in the areas of quality, innovation and responsiveness.
MAKE A DIFFERENCE. Conveys our intent to be innovative, differentiated, value-enhancing
and contributing in our customers’ performance of his work.
WITHOUT COMPROMISE. This establishes the importance of maintaining our values of sustainable
growth, product quality, customer satisfaction, employee satisfaction, fiscal responsibility, and legal operations.
MISSION.
Our mission is to provide high quality, innovative tools to the market place. By leading in design and functionality, through a constant focus
on end-user needs, we will provide “Tools That Work For People That Work.™” We will strive for excellence in all that we do while maintaining high levels
of customer and employee satisfaction. We will expect nothing but greatness of ourselves and our partners. We will strive to “do the right thing” at all times.
CORE VALUES.
1. PEOPLE. Maintain high degree of customer and employee satisfaction.
2. QUALITY. Emphasize quality in all aspects of the business (i.e. products, services, processes).
3. CUSTOMER INTIMACY. Be close to our customers and end users. Design products and marketing programs with their needs in mind.
4. INNOVATION. Continuous development of product, packaging and merchandising.
5. RELIABILITY. Make each customer interface a positive one. Maintain consistency and quality in all products and processes.
6. FISCAL RESPONSIBILITY. Make business decisions within the boundaries of reasonable financial ratios, business continuity and growth, and financial prudence.
7. DO THE RIGHT THING. Stay within the boundaries of the law, decency and fairness in all matters.
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